PRIMADONNA opens in a new location at Gran Via 2!

Primadonna, the Italian brand of trendy shoes, bags and accessories, opens the doors of its store in a new location inside Gran Via 2. A renewed, much brighter and more accessible space, ready to keep offering you the latest in fashion with its unique style.

In its new store, Primadonna goes for a more modern and functional design, created for you to enjoy an even better shopping experience. The store brings together its most iconic collections and seasonal novelties—perfect to give your looks that special touch.

📍 Find it on the Ground Floor, between Courir and M&S Mode, right in front of Nespresso.

Come discover the new Primadonna store and let yourself be seduced by its bold, contemporary and light-filled style.

We’re waiting for you at Gran Via 2!